When starting out on any venture, it’s always best to know your goals before you begin. Having a goal in mind not only makes the path to reaching it clearer and smoother, but gives you a point at which you can say “YES! We have achieved!”. Websites are no different, nor is any type of advertising. Before you invest the money, know what you are investing it TOWARDS. As a business owner/manager, you should be aware of what the goals for your website are before you begin the process of building/redesigning it.

Here are some questions to ask yourself - knowing these answers and being able to offer them to your designer or developer will not only ensure you are both on the same page, but also give you mega brownie points with them!